Meet the founders
Hello Makeup Lovers, we are Dunja and Ivana,
Co-Founders of Museum of Makeup.
Dunja has always dreamt of becoming a Makeup Artist, but turned to managing iconic makeup brands instead.
Ivana has started as an Art Graduate, but went on to building a career in experiential marketing for beauty and other industries.
Life has led us through many different paths, only to join us in 2009 as colleagues, then as friends and now as co-founders of an innovative concept for all makeup lovers – the Museum of Makeup.
And they say you shouldn’t make friends at work!
Tell us more about the Museum of Makeup...
Museum of Makeup is the World’s 1st Phygital Museum of Makeup, designed to blend physical and digital reality into one single experience – one love for all things makeup.
What is the beauty of our museum?
The Museum of Makeup is one of a kind and at its core it has Augmented Reality App that creates a unique, immersive experience that tells the story of makeup since the dawn of times.
For the first time in the History of Museums visitor is the indispensable part of the exhibition.
How we came across the idea for the museum?
We were sad to see makeup industry lose its magic and artistry to hyperproduction, and at the same time frustrated by the fact advanced art experiences were rarely accessible for all. After long walks and talks in 2019, we made up the Museum of Makeup – and decided to join our passion for beauty and Art into something other people could enjoy and learn from.
Why are we doing all this?
To celebrate the power of makeup and elevate its perception – makeup is not only functional but is also often serving higher artistic or spiritual purposes and it empowers people who use it. Or as our credo goes – in lipstick we trust!